When I finally got a clue about what the viral color posts on Facebook were all about, my response to the trend was to create a quick graphic captioned, “Flat-Chested Women, women who cannot afford bras and women who choose to be liberated from bras, united against bra oppression! No brassieres, or whalebone corsets! Freedom from constricting constructions!” I was only half joking.

Via ABC News:
Bra Color Status on Facebook Goes Viral
Women Post Bra Colors, Sizes and Saucy Comments to Raise Awareness for Breast Cancer

The trend seemed to have started with a chain e-mail that asked women to forward it to all the female friends in their address book.

“Some fun is going on….just write the colour of your bra in your status..just the colour, nothing else, and send this on to ONLY girls no men… it will be neat to see if this will spread the wings of cancer awareness. It will be fun to see how long it takes before the men will wonder why all the girls have a color in their status…thanks ladies!”  Read the entire article.